Six Ways to Make Miami Your ‘Magic City’

By Rochelle Broder-Singer, Contributing writer, Sylvester Comprehensive Cancer Center For tourists, Miami truly lives up to its nickname, “The Magic City.” If you join us in May for the 2025 NACCDO-PAMN annual conference in Miami, you’ll find sandy beaches and beautiful, warm Atlantic Ocean water. And you’ll enjoy delicious food at some of the world’s…

Four Strategies for Impactful Cancer Awareness Month Content on Social Media

By Madison Skipper, Lead Social Media Coordinator, Moffitt Cancer Center Cancer awareness months present a unique opportunity to educate the public, promote early detection and amplify the mission of your cancer center. These observances can serve as a roadmap for your content calendar. Popular cancer-related topics often align with awareness months, allowing you to anticipate trending…

Member Spotlight: Heitor Dias De Paula

Heitor Dias De Paula is senior social media and digital content specialist at Winship Cancer Institute of Emory University. He joined PAMN in January 2024. What led you to work in cancer communications? I’ve always had a strong interest in health care and the vital role it plays in people’s lives. I’m naturally curious and…

Having Questions About Bluesky? We are too!

By Karen Gehrman | Associate Director of Communications, UCSF Helen Diller Family Comprehensive Cancer Center While many have been considering leaving the Twitter/X platform in the past year, Bluesky has emerged this month as a possible replacement. So, what’s the deal? Though Bluesky is rapidly evolving, here’s some opening info to help answer that question.…

Promoting Workforce Initiatives in Cancer Centers

First of four webinars in our National Cancer Plan webinar series with the NCI. The Public Affairs and Marketing Network (PAMN), in collaboration with the National Cancer Institute (NCI), is hosting a new four-part webinar series supporting the goals of the National Cancer Plan. In this first installment, the focus is promoting cancer workforce initiatives.…

What to look forward to in Miami at NACCDO-PAMN 2025

By Jane Kollmer, Director for Communications, University of Chicago Medicine Comprehensive Cancer Center Spending time in Miami this past July for the NACCDO-PAMN Annual Conference Planning meeting, my colleagues on the steering committee and I got a nice preview of what to expect from this fun, vibrant city that will be our host. I want…

Media Relations Affinity Group: Keeping up with the evolving media landscape

By Jane Kollmer, University of Chicago Medicine Comprehensive Cancer Center Members of PAMN are charged with building brand, reputation and thought leadership in the cancer space. This can be accomplished through earned media opportunities. In today’s rapidly evolving media landscape, navigating the world of public relations and media relations—especially for the unique space that is cancer…

Recapping the unforgettable 2024 Salt Lake City NACCDO-PAMN Conference

More than 600 attendees, speakers, sponsors and host representatives gathered in Salt Lake City for the 33rd annual NACCDO-PAMN conference hosted by the Huntsman Cancer Institute. With nine concurrent tracks, the conference offered robust content and the latest trends and tips in cancer center marketing, communications, digital strategy, physician relations and fundraising. New this year,…

Putting a DEI lens on cancer communications

The 2016 Pulse night club mass shooting in Orlando. The 2017 white supremacist rally in Charlottesville. The 2020 murder of George Floyd by a police officer in Minneapolis. The ensuing social unrest rocked our country and sparked ongoing national debate. Even as these societal shifts continue to occur, corporations and organizations that waded into the…

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